Tracey Holloway is a Professor at the University of Wisconsin–Madison, jointly appointed in the Nelson Institute for Environmental Studies and the Department of Atmospheric and Oceanic Sciences, based at the Nelson Institute Center for Sustainability and the Global Environment (SAGE). Holloway is the three-time Team Lead of the NASA Health and Air Quality Applied Science Team (HAQAST), the national team funded by NASA to connect satellite data with health and air quality. 

She serves as founding Director of the Nelson Institute Enterprise for business engagement, including the NASA Commercial Impact Hub to advance satellite applications in energy and energy-adjacent industries. Holloway is an elected Member of the National Academy of Medicine, and she has been recognized the Ascent Award from the American Geophysical Union among other honors. Currently, she serves as an elected member to the UCAR Board of Trustees.